Workshop «Choose mine: influencing choice-making in uncertainty»
Marketing and sales, innovation development, business development, product and service development, recruiting
Objectives of the workshop
Acquaint the participants with human behavior during choice-making. This knowledge and solutions allow you to do the following:
- Increase probability of selecting the option you are interested in
- Show benefits of new solutions or solutions, different from customary one
- Clearly explain complex products and services.
- Improve sales processes and results.
- Fasten decision-making.
Forewarned is forearmed.
The content of the seminar
- Foundations of behavioral economics.
- What influences decision-making? (results of fundamental research)
- Effective strategies to influence decision-making in uncertainty.
- Tools, solutions and remote services using the effects of behavioral economics.
Not all obvious solution are correct, not all the correct solutions are obvious.
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