Managing generations: What we loose without it

For whom

Top-managers, managers and specialists

Participants:

up to 40 people

Duration:

4 hours

Objectives of the workshop

Learn about Generation theory in Russia and the World, areas of its application

Understand your personal generational values

Get recommendations ready to be applied right after the workshop

The workshop is going in live interactive dialogue with the participants

The content of the seminar

Foundations of Generation theory
Generational values and how they are formed
Generations in Russia and the World
Using generational approach in business – for management and sales
Key recommendations on interacting different generations in business
Applying Generation theory for long-term strategic planning

Generation Theory was created by American scientists Neil Howe and William Strauss in 1991. Adaptation of Generation Theory for Russia was made by the team under the leadership of Evgeniya Shamis – founder and coordinator of the project RuGenerations, CEO of Sherpa S Pro.

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Managing Millennials (Y)

Marketing, sales and service for different generations

Сonsumers of the future

Workshop «Managing generations: What we loose without it»

For whom

Objectives of the workshop

The content of the seminar